Hostess Keyword and Incremental Incentives Boost Party Attendance

When your hostesses invites her friends to attend the home party that she has booked with you, her personal invitation and encouragement for her friends to attend can be the most powerful motivation for them to show up the night of the party.

However, home party professionals know how it often goes…

Your hostess tells you that she has invited twenty five (15-25)  of her friends to attend her party and they all told her they would come. 

However, on the night of the party only five (5-7) of her friends show up.  While she may be a bit confused or even disappointed that so few of her friends came, YOU are the one who suffers financially as a consequence of so few prospective clients being in attendance.

What can you do to prevent this unfortunate outcome for your hostess and you?

Right after your hostess books her party with you, she may be very excited and motivated to conduct her first round of invitations to her friends. She may even hand out the invitation reminder cards you give her and she may post her party date on Facebook, launch an eVite campaign, etc.  When she has done these things, she probably feels that she has done her job well and may even be looking forward to the free stuff  that she will earn the day of the party. 

However, a couple of scenarios are common:

• Even if your hostess has actively and vigoroulsy invited (15-25) of her friends to the party a right after booking with you (perhaps month or so before the party date) and then she gets busy and fails to follow-up with her friends during the intervening time before the party, it is possible that her friend’s initial excitiment and their original intent to attend the party may wane over time and/or other things may capture their attention before the party date and thus result in them forgetting about the party date or choosing to attend some other event instead of the party. As a result, the 15-25 invited guests becomes only 5-7 attendees at the party. Your hostess keyword can boost those numbers at every party.
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• In others cases your hostess may not actively invite her friends as vigorously as she tells you she is doing or she may not invite as many friends as she suggests to you that she has and you have no way of knowing for certain what she is – or is not – doing.  In short, you have no measurable insight into how the attendance of a party may shape up until you show up the day of the party. Your hostess keyword can change all that.

So how can your hostess keyword boost your home party attendance?

As simple as 1-2-3.

1. First, conceive your incremental value strategy that will make an invited guest’s LOSS from NOT coming to your party so great that they would be foolish to miss out on the value you are offerring them when they attend your party.  Stated another way, make attending your party so beneficial that forgetting about it or choosing to so something else on the day of your party would be foolish.  For example, would you forget to go by your favorite clothing store on the one Saturday that the store is running a sale of 50% to 75% off all new garments? Probably not.  A three step incremental value strategy featuring powerful incentives is very likely to boost your party attendance. Perhaps something like this:
   1. Day one: when a hostess tells her friends to text your hostess keyword, her invited friend might receive a message something like this.
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   2. A week or ten days later: each invited guest receives a message giving them a HIGH VALUE reward for inviting a friend of their own AND their friend gets a reward, too.  All they have to do is tell their friend to text your hostesskeyword + their name to 69302 and their additional reward is locked in!  This new reward is PLUS any other offers you have extended.  Then they and their friend both get to claim their rewards at the party when they show up.
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   3. A week or ten days before the party date: each invited guest (and all new guest invited friends) receive a SUPER bonus as an advance thank you for attending the party. They all get to receive their bonuses at the party.  
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2. Second, configure your incremental value incentive messages in your SMSTextPro hostess keyword automatic followup messages. These scheduled messages assure that your incremental value incentives are consistently presented to every invited guest without fail, thus encouraging them to renew their committment to attend your party. 
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3. Third, do not offer all of your incremental value incentives to your hostess and the invited guests at once, instead INCREASE the value of attending your party on an automatic SCHEDULE as the date of the party approaches.  An invited guest who has received multiple bonus offers that they can claim only when they attend your party would be foolish NOT to show up provided your incentives are powerful enough.

This may sound like a lot of complicated work, but it is not.

It’s harder to describe and explain than it is to use this strategy for growing your business. Simply stated, incremental incentives boost home party attendance.

Everything discussed so far can be easily accomplished by giving one simple directive to every hostess that books a party with you and then the rest is automatic.

Just tell every hostess to have her invited friends
text your hostesskeyword  +hostess name  to 69302

Thats it.

Incremental Incentives Boost Home Party Attendance

You’ve heard tons of excuses for why someone cancelled a party or failed to show up at a party, now think of some powerful incentives that might help keep an invited guest’s attention on your party date and help overcome the roadblocks that often keep invited guests from showing up.  

• What can you offer that would motivate an invited guest to keep your party as a high priority in her busy schedule?
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• What can you offer with a high value that would be foolish to disregard?
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• What can you offer (or say) that might encourage an invited guest to bring a girl friend?
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• These are some incentive ideas from top home party planners: [link to incentive idea list]

Your SMSTextPro free trial (no credit card required) hostess keyword coupled with incremental value incentives that are strategically timed and sent consistently to every invited guest can be a SUPER effective means of maximizing attendance at every one of your parties while minimizing the chances of disappointing turnouts.